Meet The IOWI Team

This is our team of incredible women who are passionate about the mission of SETTING 10 MILLION HEARTS FREE and work together towards accomplishing it (along with our Transformologists®, of course)!

Maz Schirmer Team

Marylin (Maz) Schirmer

Founder & CEO, Mastermind behind Creatrix® and Transformology®

More About Maz ↓↓↓

3 interesting facts about me:

  1. I once packed the shelves at Coles for a living
  2. My favourite room of the house is the kitchen because cooking is my escape
  3. I once canoed the Zambezee River with hippos, elephants and alligators

If you could be an animal what would it be and WHY? An Eagle, to maintain the bigger picture and be free to go anywhere (as I love to travel).

What are your qualifications and/or past work experiences? Elite Executive Senior Director for a fortune 500 company, training the Directors in new countries as we expanded around the world.

Tell us a bit about your family situation Mother of 4 adult children I raised single handedly, who’ve given me 12 grandchildren. My mother is alive and I appreciate her everyday.

I love being part of IOWI BECAUSE… We don’t just TALK about empowering women, we’re DOING SOMETHING very big here! We truly relieve women of centuries of heartache, setting them free to be and do their best. it’s EVERYTHING because women need their own personal development methods and modalities because we’re different and deserve that. There’s a definite disregard for women’s emotional and mental needs, instead being expected to be dealt with the same as the male designed methods that have not been helping us.

Helen IOWI Team

Helen Prince

Maz’s 2IC & Creatrix® Transformology® Head Trainer

More About Helen ↓↓↓

3 interesting facts about me:

  1. I love yoga
  2. My favourite way to unwind is overlooking the mountains while enjoying a coffee
  3. I’ve won a competition dressed as Boy George 3 times in her life… so far 🙂

 

What do you see your role is at IOWI? Head Trainer and Maz’s right-hand-woman. She in charge of “it’s a good as done.”

If you could be an animal what would it be and WHY? A lion … I’ve always loved them; they just have such an amazing presence.

What are your qualifications and/or past work experiences? Event Co-ordinator; Qualified as a Law of Attraction Life Coach.

Tell us a bit about your family situation Married to a lovely man and have 3 school-aged children, 1 dog, 1 cat and 2 birds… and a carpet snake who comes to visit every now and then 🙂

I love being part of IOWI BECAUSE… I get to do what I love doing which is helping women get out of their own way. To set another heart free and also know how that heart is then going to positively affect everyone else in her world, makes my heart swell…. hands down the most rewarding feeling I’ve ever experienced.

Nikolien IOWI Team

Nikolien Martina-Doorenbos

Division Manager & Head Trainer at IOWI Europe

More About Nikolien ↓↓↓

3 interesting facts about me:

  1. I brought Creatrix® to Europe and was the very first Creatrix® Transformologist in Europe
  2. I don’t like to cook but am luckily married to an Italian who knows his way in the kitchen
  3. I can’t remember names and jokes.

 

If you could be an animal what would it be and WHY? A condor, flying high over mighty mountains, overseeing the terrain, is known for connecting earth and sky. Down to earth yet spiritual.

What are your qualifications and/or past work experiences? Studied International Business and obtained an MBA. In my past life used to work in different management positions and used to be a Headhunter. After giving birth to 1st child became an international coach for moms with my company Moms&More. Studied a lot of modalities, including Master NLP practitioner. Recognized author, coach and trainer.

Tell us a bit about your family situation Married with Maurizio, 2 children: Emilia (2011) and Alessio (2014). Living in Dutch countryside.

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free because I want to leave a legacy for my kids and generations to come, and want women to say: “you’ve changed my life!”

Bree IOWI Team

Bree Stedman

Creatrix® Trainer, Transformologist® and Program Advisor

More About Bree ↓↓↓

3 interesting facts about me:

  1. I’m an avid music fan and thoroughly enjoy going to concerts and events that have a larger than life atmosphere….. my dream destination is to stand in the Jungle Room of Graceland and immerse myself in Elvis
  2. I love travelling – for work and for pleasure – in particular I enjoy taking my family on International Trips – expanding our view of the world by exploring different environments, uncovering hidden treasures and getting off the beaten path (we love unplanned road trips!)
  3. I love history – in particular old English and European History. I find it fascinating to consider where we as a society have come from, the events that have made us who we are, that have formed the way that we think and do life.

 

What do you see your role is at IOWI? I am a Trainer, Role Model, Program Advisor and the ‘say what you need to hear’ kick up the bum that keeps you focusing on who you’re here to work with, so HER heart gets set free 🙂

If you could be an animal what would it be and WHY? A Lioness – because they love to lounge around but can also be playful, they are fiercely loyal, when they are motivated they don’t let anything stop them and when they are cranky you know about it, and they are graceful and co-ordinated (that’s something I could pinch from them as I’m very un-cordinated!

What are your qualifications and/or past work experiences? I’ve been self employed since 2005. Between 2004-2013 I had quite a successful business in an MLM Company – earning many accolades, free cars, multiple diamonds and International trips. In 2012 I came across Creatrix® and gained my Creatrix® Transformologist® License in 2013 when the doors to the Institute of Women International opened.

Tell us a bit about your family situation… I’ve been happily married to Aaron since 2004 We had our son, Blair in 2007 and our daughter, Alivia in 2009. We are a loud, passionate, close-knit family.

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free because after experiencing such a substantial shift in my own life with Creatrix®, I couldn’t NOT get involved in a movement that is so needed for women, in a process that genuinely transforms women’s lives…. I remember after my breakthrough I kept thinking “ALL women need this – I NEED to do what I can to share Creatrix® with the women of the world. Call it blind faith if you will, but I just knew (and STILL know!) in every fibre of my body that Maz and IOWI are onto something that will change the way women address emotional blocks and limitations. Over the years it’s been a joy to see the movement grow, with Transformologist® around the world that share my passion – we’re an amazing community supported by an incredible team and I consider it a real privilege to be a part of it all.

Cathy IOWI Team

Cathy White

Creatrix® Trabsformologist® and Program Advisor

More About Cathy ↓↓↓

3 interesting facts about me:

  1. I have been the President of a senior football club
  2. I introduced (with my sisters) eyelash extensions into Australia as an industry
  3. I love riding my E-bike but hate riding a bicycle (I think it’s called laziness).

 

What do you see your role is at IOWI? My role is to engage Women into our Program who’s passion is to help set other women’s hearts free. 

If you could be an animal what would it be and WHY? A dolphin because they always look carefree and happy. 

What are your qualifications and/or past work experiences? I have run multiple businesses over the past 30 years and have studied life coaching, counselling, reiki and franchising. 

Tell us a bit about your family situation… I am 28 years married with 3 kids. Josh 26 Dan 24 and Kiara 19.

I love being part of IOWI BECAUSE… I love being part of IOWI because I get to work with amazing caring women and introduce wonderful women into our Program knowing that this is life changing for them.

Demi IOWI Team

Demi-Rae Wone

Administration Manager & ‘Behind the Scenes’ Genie

More About Demi ↓↓↓

3 interesting facts about me:

  1. I love animals, especially my two Maine Coons and my Rough Collie
  2. I am very multicultural – Aboriginal, Malaysian, German, Italian, Dutch, Spanish Gypsy and an Aussie
  3. After 5pm and on weekends I also moonlight as Maz’s daughter. It is my absolute honour and privilege to work alongside the greatest role model I know.

 

What do you see your role is at IOWI? The official answer is, Administration Manager, but the truth is – I make everything run and all the things happen. I work hand in hand with Helen and Maz behind the scenes to keep our well oiled machine running, innovating and setting hearts free.

If you could be an animal what would it be and WHY? I would be my cat, Luca, because he is the epitome of majestic, and he is absolutely spoilt rotten. Sometimes he stands at the other end of the house and yells for my attention.. and he gets it every time.

What are your qualifications and/or past work experiences? Creatrix Transformologist, NLP Practitioner certified (not practicing), Hypnotherapist certified (not practicing), In my previous life I worked as a Criminal Law Legal Secretary in an indigenous legal service for 6 1/2 years. I also have a fair amount of an Anthropology degree under my belt, specialising in Indigenous Studies.

Tell us a bit about your family situation I am a single powerhouse fur Mumma of two feline tyrants and the sweetest doggo on four legs.

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free because I know what it feels like to go through trauma, my childhood was ripe with it from my very first memory – but Creatrix took away all of that pain and gave me the life I was denied at birth, one of contentment, true joy and peace. As I grew into adulthood I reached out for help in all different ways and NOTHING worked. I felt broken, isolated and defeated. Creatrix changed all of that, my story no longer controls me, I live my life to the absolute fullest every single minute of every single day. To be able to now offer that chance of freedom from trauma and pain to other women, that’s what my dreams are made of. How could I not! And to do it alongside the most inspiring, compassionate, powerhouse women I’ve ever met is an absolute privilege. Our team is more than a team, we’re a family.

Yolande Team

Yolande Garrick

Creatrix® Transformologist® and Program Advisor

More About Yolande ↓↓↓

3 interesting facts about me:

  1. I’m a good cook but rarely follow recipes’ so with me it’s hit and miss – sometimes it’s so good and sometimes its so not!
  2. I’m a bit of an introvert, I really enjoy time on my own, I can get nothing done for long periods of time and wonder where the time went!
  3. I trained to be a Colon Hydrotherapist – don’t judge , there are so many benefits to having a clean and healthy colon. You know your large intestines (colon) is your second brain. Luckily for me, Creatrix® came along and I opted to work with the primary brain (mind) instead. Me thinks I made the right choice.

What do you see as your role is at IOWI? I represent IOWI by living and breathing our mission of setting hearts free. I do this by being a role model in my own life and sharing this with others every chance i get!

If you could be an animal what would it be and WHY? Wise Owl. I love learning and I know much of that comes more from listening and observing ( a skill I need to develop more of). The Owl has a presence of wisdom and an inner knowing. It doesn’t have to say much to get its message across and when it does, it’s always worth listening to. Plus, you get to sit up high and looked down on everyone , hahaha!

What are your qualifications and/or past work experiences? Personal Transformation Coach, Personal Trainer, Weight Loss Consultant – Weight Watchers, Real Estate Sales Consultant, Business Development Manager – Health & Wellness, Financial Planning Assistant.

Tell us a bit about your family situation… I live with my partner Stephen and I’m a super proud mum of 2 adult children that are 29 and 27 years of age. I have a lovely step-daughter that is 13 and I’m blessed with 2 gorgeous grandsons, 6 and 4 years old, they are the apple of my eye and my reason for living my best life.

I love being part of IOWI BECAUSE… I love working for IOWI and the mission of setting 10 million hearts free because it aligns with who I am and my passion to empower women to live their best life. Each day I am learning more and more about myself and others. Never in my wildest dreams could I have imagined being part of a mission so truly transformational and be fulfilling my own purpose at the same time. I’m blessed. Thank you IOWI.

Judith Krom

Judith Krom

Program Advisor for the IOWI Europe Division

More About Judith ↓↓↓

3 interesting facts about me:

  1. Although I’m an enthusiastic vegetarian, always worrying about climate change and animal rights; I love the Formula 1, I can’t help it.
  2. I’m also a big fan of watching soccer (and yes, this comes with shouting and swearing, like really loud).
  3. In my next life I will be a History professor.

 

What do you see your role is at IOWI? Help women to decide if they want and can be a part of IOWI and become a Creatrix® Transformologist®.

If you could be an animal what would it be and WHY? Definitely a cat! Sleep, eat, walk around a bit, be the boss, repeat.

What are your qualifications and/or past work experiences? I started as a psychiatric nurse, but ended up as a retail manager. After that I worked as a trainer in Sales, Management and Leadership. Since 4 years I only work with women, coaching and empowering them.

Tell us a bit about your family situation. I live with my partner and our two kids, Lara and Joas. Lara is 5, she’s my always positive, and strong little powerhouse girl. Joas is 3, he is my sensitive, cuddly and sweet little boy.

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free because BECAUSE: I am a big feminist. I think women are much more needed in the world. Every women should feel free to do whatever she wants. To choose her own destiny, despite her surroundings and background. Free of fears en limiting beliefs. Not just for her, but also for her loved ones, her community and even beyond that. I’m truly convinced that the world will be a better place when all women can life without limitations.

Dounia IOWI Team

Dounia Lkoundi

Program Advisor for the IOWI Europe Division

More About Dounia ↓↓↓

3 interesting facts about me:

  1. When I was born my parents came up with a name I would’ve ditched as soon as I reached legal age, had they pushed it through. Thank goodness my sister loved Arabic literature. All my siblings got together, pulled straws and my sister won. My name, Dounia, means “The World”. My first manifesting feat!
  2. I’m child number 10. So I’m really the Benjamin of the family. I have a brother who’s 25 years older than me, same father and the same mother.
  3. I freaking love Drop (a Dutch candy). My perfect day involves sticking my hand in a bag of Drop every three minutes and chewing away for hours. When we talk on Skype and you notice a black corner tooth, I’m guilty.

What do you see as your role is at IOWI? I believe in the power of women. Life starts with women, so when women are empowered, the world looks better. Being part of IOWI is a great honor.

If you could be an animal what would it be and WHY? Butterfly: so colorful and magical. To me, the butterfly stands for transformation and when you own your blocks and really work on that you can be yourself; The best version of your self of grace and beauty.

What are your qualifications and/or past work experiences? Studied international marketing, went to Barcelona to study and for an internship; Became an ambitious corporate lady in the online ads world; Made a side step into the TV world as a TV host, learned a lot; Back to corporate and became a mother; After becoming a mother I realized I want to work for my own biz and I am using all my talents and network to thrive; I have done a lot of coaching certifications like law of attraction, money breakthrough coaching, sacred money archetype coaching; They are all mindset work, the real deal is when I became a Creatrix® Transformologist® working on mindset level and heart set and gut set level.

Tell us a bit about your family situation. Mother of a super-powerful girl, she has taught me so much about being powerful and making it happen. I am happily married since 2001

I love being part of IOWI BECAUSE… I love working with the IOWI and the mission of setting 10 million hearts free because the world needs it. Unfortunately, the world became so masculine and mother earth is upset! It is time to boost some feminine energy into this world so that mother earth can do her work of harmony and nurture.

Josien IOWI Team

Josien Hannema

Program Advisor for the IOWI Europe Division

More About Josien ↓↓↓

3 interesting facts about me:

  1. I have curls, but nobody knows that because I’m very good at straightening my hair 🙂
  2. Before I became a Transformologist® I graduated as a Nutritionist. Nevertheless I still eat too much cheese and chocolate.
  3. I like dancing and for me that’s the only way to be motivated enough to get my weekly exercise with Zumba & Street dance.

 

What do you see as your role is at IOWI? What I love so much about Creatrix, is that it will transform the life of a woman and therefore has this ripple effect. When you change the life of a woman, you change the life of a family and eventually that is the 1st step to change the world.

If you could be an animal what would it be and WHY? I would like to be a Cheetah, because they are so superfast and I always want to get to the next ‘thing’ as fast as I can…

What are your qualifications and/or past work experiences? I studied Communications and was mainly interested in the marketing part of it. After I graduated I started working as a marketer at several companies, such as a luxurious hotel, but also in skincare and hearing aids.

Tell us a bit about your family situation… I’m married with Don and we have 2 beautiful daughters Amara & Amber. Amber is born after my Creatrix® breakthrough, so she is a Creatrix® baby 🙂

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free, because I believe it has this amazing impact on the world when women can break through their (inherited) emotional pain, stress and limits. So they can use all that potential they have inside and live their life accordingly.

Kaz IOWI Team

Kaz Biddolph

Brand & Competency Assessor and Creatrix® Transformologist®

More About Kaz ↓↓↓

3 interesting facts about me:

  1. I once won $50,000 on a $1 instant scratchie! Talk about being in the right place at the right time! It was just before the movie “Sliding Doors” was released and I remember when I watched the movie I realised how if just one tiny detail had been different I would not have won the money.
  2. I have a photographic memory, a keen eye for detail, an uncanny knack for remembering numbers but am hopeless at remembering names
  3. I love books and reading and have studied the field of personal development for over 30 years.

 

What do you see as your role is at IOWI? Brand and Competency Assessor (inside IOWI) Ongoing development of Transformologists / Licence and Brand Protection Agent (outside IOWI) / Ensure the integrity of the brand that our Transformologists have invested in / Guardian of the GOLD that is Creatrix® Transformology® / Chief spotter of typos.

If you could be an animal what would it be and WHY? I would be a WOLF as it symbolises guardianship, loyalty, intelligence, freedom and spirit. A wolf trusts its own instincts, provides safety and protection.

What are your qualifications and/or past work experiences? Diploma of Financial Services (Finance & Mortgage Broking Management) | NLP Master Practitioner and Trainer | Creatrix® Transformologist®. At the age of 21 I was one of the youngest female Personal Banking Managers for one of the Big 4 Banks (in Sydney). At age 24 I was the Branch Lending Manager of a small Credit Union (after relocating from the big smoke). I then operated my own Mortgage Broking business for 10 years before moving into personal development in 2012. I have been a Transformologist® since February 2016.

Tell us a bit about your family situation. I am a mum of four kids ranging in age from 5 to 22. My 2 adult children live independently and my youngest will start school in 2021. I have been a WFHM (work from home mum) for almost 10 years.

I love being part of IOWI BECAUSE… I love working with IOWI and the mission of setting 10 million hearts free because it is effortless, fun and rewarding all at the same time! I am able to use my skills in a meaningful way that impacts not only the lives of the women I come into direct contact with but ripples out into their families and their communities.

Kaz IOWI Team

Aleisha Henslee

Digital Co-ordinator & Web Manager


More About Aleisha ↓↓↓

3 interesting facts about me:

  1. I love music and listen to everything from ambient chill to heavy metal.
  2. I was vegetarian for 20 years of my life before going vegan just to “try it out”, and I’ve never looked back. It solved a lot of health issues for me and I’m now a big advocate for a whole food plant based lifestyle, am OBSESSED with vegan cooking (especially plant based cheeses) and even have my own food blog on the side, just for fun 😉
  3. I have two beautiful rescue greyhounds who spend a large majority of their day on our couch (or our bed, but shhhh!). They are the sweetest, most loving souls who bring our family so much joy.

 

What do you see as your role is at IOWI? I’m the integrator of behind-the-scenes business functions and the “tech chick”.

If you could be an animal what would it be and WHY? A butterfly – I’ve always felt an affiliation with them. I think I would feel immense gratitude for the freedom of being able to fly (especially after being a chubby caterpillar) and I would soak up all the bliss and joy in my very short life.

What are your qualifications and/or past work experiences? Studied eMedia and Graphic Design at university then launched into my own business doing websites and graphic work. I also have a lot of experience in hospitality management (my old ‘side gig’) and was a pretty good barista 😉

Tell us a bit about your family situation. Married since 2015 and aside from our hound-kiddies, we have a very outgoing (but sweet!) 2.5 year-old girl. My husband is Scottish so we try to get back to Scotland every couple of years to visit the other half of the family.

I love being part of IOWI BECAUSE… The mission of setting 10 million hearts free is so big, and so needed in our world right now, so I am honoured to be able to contribute to making it happen, in my own way. Having had my own Creatrix® breakthroughs, I can testify to the fact that Creatrix® really has the power to achieve this mission, and with the drive and passion of Maz Schirmer behind it – it WILL!